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  • Tips for Printing and Using QR Codes

    Why use QR Codes? QR Codes are an easy way to direct users to digital content. They can be used on websites, in print advertisements, and on product packaging. QR Codes are also a great way to track marketing campaigns and measure the success of digital marketing efforts. Colors and logos are a great way to personalize your QR Codes. Before printing, make sure that your QR Code is readable by testing with different apps. Images from www.qr-code-generator.com What are QR Codes? QR Codes are a type of barcode that can be scanned with a smartphone or other mobile device. They are used to encode information such as website addresses, contact information, and product information. QR Codes can be scanned with free apps available for download from app stores. Don’t hide away your Code, instead make it prominent so your customers take notice and actually scan it. Images from www.qr-code-generator.com How do I use a QR Code? To use a QR Code, simply take a photo of the QR code with your phone and the link will popup or you can download a QR Code scanner app to your smartphone. Once you have the app installed, open it and scan the QR Code. The app will then take you to the website, or display the text, image, or other information that is encoded in the QR Code. Make sure to create a Dynamic Code so you can change the target URL or content any time even after you’ve already printed and distributed hundreds of your marketing material. Images from www.qr-code-generator.com QR codes are a great way to direct people to your website or product. Here are a few tips for printing QR codes: 1. Make sure the QR code is large enough to be scanned easily. 2. Use a contrasting color so the QR code is easy to see. 3. Place the QR code in a prominent location. Benefits There are many benefits of using QR Codes. Some of the benefits include: Increased engagement with customers - QR Codes provide a way for customers to interact with your brand in a unique and engaging way. Increased engagement with content - QR Codes can be used to direct customers to content that is relevant to them, increasing their engagement with your brand. Increased engagement with products - QR Codes can be used to provide customers with product information, reviews, and more, increasing their engagement with your products. Increased engagement with services - QR Codes can be used to provide customers with service information, directions, and more, increasing their engagement with your services. Overall, QR Codes provide a way for customers to interact with your brand in a more engaging and informative way, which can lead to increased engagement with your products, services, and content.

  • Is Print dead?

    That’s a question that has been asked for years, and the answer is still up for debate. While it’s true that print media is no longer the only game in town, it’s still a powerful medium that shouldn’t be underestimated. For one thing, print media is tactile. People like to hold magazines and newspapers in their hands, and they like to flip through the pages. This tactile experience is something that digital media can’t replicate. Additionally, print media is permanent. Once something is printed, it’s there for everyone to see. This can be both good and bad, but it’s still a valuable feature. Finally, print media is personal. You can’t get the same level of personalization with digital media. With print media, you can choose the specific publications that you want to read, and you can select the articles that interest you. So is print really dead? Not necessarily. Magazines and newspapers still have a lot of value, and there's no doubt that they will continue to be around for years to come.

  • Thick vs Thin Vinyl

    What makes Thin Vinyl Better? Pressure sensitive vinyl is the technical term for our sticker material. There is a misconception that thick stickers are better quality and cost more. But, we’re talking about vinyl stickers, and when it comes to vinyl stickers, thinner is better! Why is thinner vinyl better? 1. Temperature The best way to measure vinyl quality is by how it reacts to temperature. A thick piece of plastic taken from a warm environment (heated garage) to a cold environment (winter in Canada) needs to be able to contract evenly and quickly. If it cannot expand and contract quickly and evenly, it may crack and fail. Thicker material has a difficult time contracting at a uniform rate, therefore the surface may contract while the inner layer does not. The vinyl then delaminates from the adhesive. A thinner material is able to expand and contract quickly and is less likely to fail. Some stickers are not even vinyl at all! Many stickers are paper, and paper cannot be compared to vinyl as they have completely different uses. 2. Adhesive Thinner stickers are better because most vinyl materials 3 mil and under use a solvent based adhesive rather than a water based adhesive. In order to remove a solvent based sticker, a solvent such as alcohol is required. Water does not affect it. A water based vinyl adhesive deteriorates when exposed to water. This would not hold up outdoors. At StudioSande, we only use the best materials. Our state-of-the-art equipment and premium Briteline Duration vinyls ensure that everything is of the highest quality. Our customers deserve nothing less. Who wants to put their name on something inferior?

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